2014 GFW PRSA Worthy Awards Gala

Are you Worthy? Find out at the 2014 GFW PRSA Worthy Awards Gala.

Worthy-AwardsSiteHonoring the best in strategic communications, the Worthy Awards are presented to Fort Worth’s most inspiring, innovative and influential communicators. Don’t miss the presentation of these awards at the 2014 Worthy Awards Gala.

Thursday, May 29 • 6:30 p.m. to 9:30 p.m.
The Fort Worth Club (306 West 7th, Fort Worth, TX 76102)

FWISD Superintendent Walter Dansby will receive the Communicator of the Year Award. A committee selected Dansby in large part due to the instrumental leadership he provided in two major FWISD initiatives last year — the implementation of a new strategic plan and a $489.9 million Capital Improvement Program (bond campaign). Both have the potential to impact the district for years and required extensive strategic communications planning and guided implementation. Don’t miss this fantastic soiree at the historic Fort Worth Club located in the heart of downtown.

Click here to register.

Cost: $75 per person & $50 for students
Tables (of 10 seats) may be purchased for $600.

Worthy Award Advertisers:

Marketing Sponsor:


Media Sponsor:

FWBP logo (2)

Bar Sponsor:

AECOM ia Dikita

Photo Sponsor:

Glen E

Lounge Sponsor:


Platinum Sponsors:


Gold Sponsor:


Silver Sponsors:



GFW PRSA June Luncheon: Capturing the C-Suite’s Attention


Need to unlock the C-Suite? Join the Greater Fort Worth PRSA chapter as we learn about agility to get the attention of the C-Suite.

Texas Christian University’s own Dr. Suzanne M Carter from the Neeley School of Business will discuss how today’s “agile leader” strives to move out of silos and into conversations to become powerful influencers within their organizations. She will also highlight ways professionals and organizations can encourage and develop agile leadership from within, and how agile leadership can be used along a successful career path.

Wednesday, June 11 • 11:30 a.m. to 1 p.m.
Colonial Country Club (3735 Country Club Circle, Fort Worth, TX 76109)

Complimentary valet parking provided!

Click here to register.


  • GFW PRSA Members – $25
  • National PRSA Members – $30
  • Non-members – $35
  • Students – $20

Walk-ups: Add an additional $5 to the above prices

To account for additional costs associated with walk-ups and other meeting services, the Greater Fort Worth Chapter of PRSA uses the following reservation policy: Online reservations are due no later than 5 pm the Friday prior to the luncheon, and cancellations must be made by 5 p.m. the day before the luncheon. No-shows will be billed or a representative may attend in that person’s place at no additional charge. Walk-ups are accepted for an additional $5 if space is available.

About the Speaker:

Dr. Suzanne M. Carter
SuzanneCarterSuzanne M. Carter, Ph. D., is the Executive Director of TCU’s Executive MBA program. Currently on faculty at TCU’s Neeley School of Business as Associate Professor of Professional Practice in Strategy within the Management, Entrepreneurship, and Leadership Department, she also teaches and conducts research in the area of strategic leadership and corporate reputation.
She received her M.B.A. and Ph. D. in strategic management from the University of Texas at Austin and her B.S. in Accounting from the University of Illinois – Champaign / Urbana. She has previously served on the faculty of the University of Notre Dame as an assistant professor and as an assistant instructor at the University of Texas at Austin. Dr. Carter teaches strategy courses at the EMBA, MBA and undergraduate levels. She has consulted with several non-profit organizations regarding strategic direction and taught courses on strategy and innovative social enterprise strategies. She has also been faculty on global study abroad courses in China, South Africa and South America. She has published numerous articles and book chapters in such business publications as the Journal of Management Studies, Journal of Leadership and Organizational Studies, Journal of Business Ethics and Corporate Reputation Review. She serves on the editorial board of Corporate Reputation Review.




I’ve Got You After My Name

At the GFW PRSA Luncheon on April 9, Andra Bennett, APR shared a quick song promoting PR accreditation with the Greater Fort Worth Chapter of PRSA, celebrating the 50th anniversary of the APR. Please see below for the lyrics and the YouTube video.

Tune: I’ve Got You Under My Skin

I’ve got you – after my name
I’ve got you – proving I know P.R.
those 3 little letters known as the A.P.R.
I’ve got you – after my name!

I tried so not to give in
I said to myself the studying never will go so well
But why should I try to resist, when baby I know so well
I want you … after my name.

I would sacrifice anything come what may
just to say that I’ve been endorsed
By our Society – that I’m known to be
an outstanding professional force

Don’t you know you little fool, you can pass that exam
Use your mentality, step up!
Show your credibility

It’s the mark of our trade
Says that you’ve got it made
So don’t stop… get into the game
You should have APR … after your name

I’d sacrifice anything come what may
for the APR on my resume
And the frame would look great on my office wall
And my colleagues would stop nagging me….

Don’t you know little fool, you’re the cream of the crop
You’re already one of the best
Now if you’d only take the test

And each step that you make, the review you will take
Makes me know –you won’t be the same
Cause you’ll have A-P-R after your name

Put it on your signage – it’s ok to be vain…

Go ahead and flaunt it…. You deserve the fame.

Put it in lights!

Free Member Benefit Webinar – The New Secrets of Media Pitching Success

OfficeSmallFort Worth PRSA members have free access to a special, chapter-only webinar from Noon to 1 p.m. CST, on Thursday, April 17, called “The New Secrets of Media Pitching Success” with speaker Michael Smart.

To access the “The New Secrets of Media Pitching Success” webinar, visit http://www.omnovia.com/event/73881386778981 15 minutes prior to the April 17th start time.

  •  Enter your email address
  • Enter password – prsa
  • Click the button to enter room
  • Enter your first and last name
  • Click Next

Supported browsers for joining the webinar include:

  • PC Users: Internet Explorer, Firefox and Google Chrome.
  • Mac Users: Safari, Firefox and Google Chrome.

To confirm the computer you plan to use is able to join our event: Go to: http://www.omnovia.com/conftest

If you are unable to connect using the instructions above, you can access the event by calling (712) 432-0075. Use the pin 360076.

You also can visit the help page to find answers to your questions. For technical problems during the webinar, call KRM Customer Service Center Toll Free:  (800) 775-7654

All webinar content is delivered straight to your computer. You’ll need speakers or headphones to hear the audio feed.

Worthy Awards Call for Entries

The Greater Fort Worth Chapter of PRSA presents:


Recognizing the Best in Strategic Communications

Categories include full campaigns and tactics ranging from digital and video to writing and media relations – your very best work from January – December 2013. Awards will be given for outstanding achievement in a strategic multi-tactic program and for the items or components that contribute to the success of an overall program or campaign. Additional awards will be given for Communicator of the Year and student work.

Winners and runners-up will be announced May 29, 2014 at the Worthy Awards dinner celebration at the Fort Worth Club.

Entry Deadline Extended to April 11, 2014

To enter, and see the full list of categories, visit http://worthyawards.com.