As PR pros, we have to live and breathe new and emerging technologies so we can always be “cutting edge” and “outside the box.” But DANG is there a lot to follow and keep track of.
Kate Snyder, APR, principal strategist of Piper & Gold Public Relations, will share tools used by in-house and agency teams across the nation including reviews, real-world examples and personal experiences.
Attendees will walk away with a better understanding and practical applications for tools to make their lives easier, particularly low- and no-cost solutions.
Topics will cover tools for:
- Audience research
- Media monitoring
- Social and digital media monitoring and management
- Project management
- Team communication
- Writing and editing
- Visual design and storytelling
- Campaign metrics and measurement
COST: $10 for members, $15 for non-members and $5 for students