Fort Worth PRSA March Luncheon

Office Politics: Why PR Executives Frequent Starbucks & Fitness Centers

NegotiatingLRDr. Marlene Neill, APR, lecturer at Baylor University in the Department of Journalism, Public Relations and New Media, will discuss what services public relations executives and their colleagues in other divisions consider to be essential services that are provided by public relations at the management level. She also will discuss the importance of building internal relationships and the use of allies and informal coalitions to influence company decision making. Her research on this subject includes interviews with 30 senior executives at three Fortune 500 companies and a fourth multinational company.

Wednesday, March 13 • 11:30 a.m. to 1 p.m.
Colonial Country Club (3735 Country Club Circle, Fort Worth, TX 76109)

Complimentary valet parking provided!

Click here to register.

Cost:

  • GFW PRSA Members – $25
  • National PRSA Members – $30
  • Non-members – $35
  • Students – $20

Walk-ups: Add an additional $5 to the above prices

To account for additional costs associated with walk-ups and other meeting services, the Greater Fort Worth Chapter of PRSA uses the following reservation policy: Online reservations are due no later than 5 pm the Friday prior to the luncheon, and cancellations must be made by 5 p.m. the day before the luncheon. No-shows will be billed or a representative may attend in that person’s place at no additional charge. Walk-ups are accepted for an additional $5 if space is available.

Speaker Bio:

marlene_neillDr. Marlene Neill, APR, Lecturer at Baylor University
Marlene Neill, Ph.D., APR, is a full time lecturer at Baylor University. Neill began teaching at Baylor as an adjunct professor in August 2006 in the journalism department. She teaches courses in public relations, writing for new media and writing for the mass media. She also serves as the faculty adviser for the Baylor PRSSA chapter. Her research interests include public relations management and ethics. Her first journal article was published in the December 2012 edition of the Journal of Mass Media Ethics and is titled “PR Professionals as Organizational Conscience.” She is an accredited member of the Central Texas Chapter of the Public Relations Society of America. She served as the chair for the Southwest District of PRSA in 2011. At the national level, Neill served a three-year term on the Universal Accreditation Board, which administers the examination for Accreditation in Public Relations; the Nominating Committee, which selects national board officers in 2012; and was appointed to the Board of Ethics & Professional Standards in January 2013. She received her Ph.D. in advertising from the University of Texas at Austin, her Master of Arts degree in journalism from the University of Missouri at Columbia, and her Bachelor of Science degree in journalism from the University of Kansas. Neill previously worked for 10 years in government public relations at the City of Waco, 1.5 years in nonprofit public relations at the Waco Family YMCA and 3.5 years at KCEN-TV as a reporter.

 

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